Roughly, India has more than two million non profit
organizations–one for every 600 people. Nonprofits have
significantly risen over the past decade. This trend has been
triggered by a combination of increasing wealth, a growing
entrepreneurial spirit, and rising social inequality. As wealth
increases, the need for charity increases
Rise of NGO’s in India: The most significant factor
contributing to the rise of NGOs is the entrepreneurship boom. People
in the non-profit sector are no longer happy to be cogs in a wheel in
big companies and are keen to start their own organizations.
Entrepreneurs are increasing in the corporate world, and the same is
happening in the social sector, where people find more meaning. The
growth of NGOs is a boon in disguise for the social sector as more
and more non-profit organizations come forward and do good
work for the society.
Suggested
activities under CSR: The government's suggested CSR
activities in India include measures to
eradicate hunger, promote education, environmental sustainability,
protection of national heritage and rural sports, and contributions
to prime minister's relief fund. Corporates implement these CSR
activities on their own, through their non-profit foundation or
through independently registered non-profit organizations that have a
record of at least three years in similar activities.
Tata Motors has adopted affirmative action policy of Tata Group,
which focuses on inclusive growth. The community development programs
ensure inclusive growth by involving marginalized sections of
society, the Scheduled Castes (SC) and Scheduled Tribes (ST). The
sustainability initiatives of Tata Motors are classified into health,
drinking water, education, skill development and environment.
Companies
taking part in CSR activities: There are many foundations in
India that help encourage CSR activities. Indian Oil has a
concerted social responsibility programme to partner communities in
health, family welfare, education, environment protection, providing
potable water, sanitation, and empowerment of women and other
marginalized groups. Indian Oil has always been in the forefront in
times of national emergencies. PepsiCo India continues to strengthen
its Solid Waste Management initiatives in partnership with Exnora, an
environmental NGO. This award winning, income-generating partnership
provides a clean environment to more than 450000 people across
Pammal, Chennai, Nagapattinam, Tenkasi and Cuddalore in Tamil Nadu,
Sangareddy in Andhra Pradesh and Panipat, Haryana.
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